How to Win at Email Marketing

Our chief strategist, Adam Holden-Bache recently joined Jen Bonnett with The Creative Coast for an online discussion about how to win at email marketing. You can watch it here [VIDEO] or read the transcript.

Unhealthy Sending Practices and Their Correlation to Email Performance and Deliverability

We spoke to 25 deliverability experts from all over the email delivery ecosystem. Here’s what they had to say about unhealthy sender behaviors, their motivations, and the ways they manifest themselves.

Email Deliverability Problems? You’ve Probably Got Bad Data

Sub-optimal data practices seemed like an appropriate place to take our first deep dive. We heard about bad data and its ill effects in almost 100% of our interviews.

Email Deliverability Experts Reveal Top Concerns, Challenges for ESPs & Brands

We talked with 25 deliverability experts from a wide variety of companies. They graciously shared their time and expertise with us.