LB Blair joins Email Industries as Head of Deliverability

Email Industries’ mission is simple; hire the best talent and help businesses with every aspect of their email marketing and deliverability. That’s why we chose to bring in the leading deliverability and infrastructure expert, LoriBeth (“LB”) Blair.

LB Blair has a wealth of experience working with numerous Fortune 100 brands, some sending over one billion email messages monthly.

She strives to deeply understand our client’s businesses, their use cases for email, and their pain points then focuses on engineering email infrastructure and strategies for optimal inbox placement, performance, and reach. Her expertise includes Gmail reputation remediation, IP/domain warming, data analysis, custom tool development, email authentication, security, and more.

I could not be more excited to join such a wonderful company. I have known Scott and considered him a mentor and an all-around wonderful human being for years. The team and tools he’s amassed at Email Industries are among the best I have ever encountered. By combining our talents, I am confident we can help any company strategize and navigate the world of email to deliver the results their business needs.”, says LB.

Previously, LB has worked for two different Email Service Providers covering both large-scale consumer senders and complex business-to-business email marketing use cases. In addition to her ESP experience, LB worked for one of the top email intelligence platforms advising super senders like automakers, banks, restaurant chains, career sites, newsletters, ecommerce giants, and many more. LB has a passion for elegantly solving the toughest problems the email industry can throw at her, and she isn’t close to being done yet! 

“I am thrilled to bring LB into the Email Industries team. She is at the top of her field and will allow us to grow to new heights. Her deliverability knowledge is unsurpassed.” says Scott Hardigree.

About Email Industries: Founded in 2008, Email Industries began as a full-service email marketing agency. It expanded its mission in 2012 to quickly become the global leader in email deliverability solutions, providing services that range from comprehensive deliverability audits to fully designed and built email infrastructures. Along the way, Email Industries also developed Alfred, an all-in-one threat detection and validation service, and BlackBox, the missing ingredient needed to score and segment risky email lists and addresses preemptively, which are used widely by the world’s most respected brands.