Matthew Vernhout (@emailkarma) is the Principal Email Advisor with Email Industries, offering clients guidance, advice, and consulting. As Secretary for CAUCE.org and Communications Chair at BIMIGroup.org, he combats email challenges and leads industry initiatives. Matthew, Chairperson Emeritus at ANA's Email Experience Council, also serves on the VGETS.games Board. He's the visionary founder of emailsummit.ca, privacysummitnorth.ca, and emaildojo.io. He was recognized as the 2019 EEC Thought Leader; Matthew, a CIPP/C, shares industry insights at global conferences and on his blog, EmailKarma.net.
Yahoo’s new SenderHub Insights gives marketers unprecedented visibility into email performance, complaint rates, and deliverability trends. Learn how to verify your domain, interpret Yahoo’s 0.3% complaint threshold, and combine SenderHub data with Google Postmaster Tools for a complete view of sender reputation and inbox placement.
